Success doesn?t mean the absence of failure; it means the attainment of ultimate objectives. It means the progressive attainment of worthy goals and this is the philosophy statement of a brand called Radcliffe. Radcliffe in true sense is an infant prodigy. Since its inception in 2009, within four year it has spread in 21 cities in India. The core purpose of Radcliffe is an uncompromising commitment to achieve specific, measurable, observable and quantifiable results which include: